SPONSOR YOURSELF: The Art Of Audience Building Through Strategic Email Marketing
Want to deepen your relationship with listeners, turn anonymous downloaders into active patrons, and grow your podcast with passive income? In this panel discussion, we bring together industry leaders to discuss how to transform your approach to sponsorship by building your own audience through email marketing. We’ll discuss how email works, how to create a strong incentive to sign-up, what to send, when to send, how to monetize, and much more. Build your brand on your own terms, stop chasing partnerships, and consider sponsoring yourself!
About Jeffrey Bradbury
Jeffrey Bradbury, author of Kidblog: An Introduction to Blogging With Your Students, is the creator of TeacherCast.net, TeacherCast University, and Educational Podcasting Today. He is an ASCD Emerging Leader, Google for Education Certified Innovator, Google for Education Trainer, PBS Learning Media Digital Innovator, Microsoft Innovative Educator, Microsoft Surface Expert, speaker, writer, podcaster, broadcaster, consultant, and educational media specialist. He is currently the Coordinator for Technology Integration and Instructional Technology Coach for a K-12 Regional School District in New Jersey. In 2012, Jeff was recognized as one of top 50 educators using social media at the first ever Bammy Awards and has been nominated three times in the category of Innovator of the Year. Jeff has provided Keynote speeches for the Pearson Authentic Learning Conference, EdTechNJ, and most recently at Columbia University’s Teacher College and Podcast Mid-Atlantic conference. Jeff earned his Bachelor’s and Master’s Degree from West Chester University in Pennsylvania. In his free time, Jeff enjoys teaching, web design, broadcasting, playing viola and violin, conducting, and spending time with his wife Jennifer and their five-year-old triplets.